What is a Video Interviewing Tool?

As a hiring manager, your eye on that HiPo candidate of your competitor. You craft an attractive offer and send out a personalized email to the candidate. Stars align in your favor – the target candidate replies back expressing his/her interest in the role.

Next, you get on a quick call with the candidate and feel that you have found the right catch. 

You now want your organization’s senior management to meet your potential candidate, to make the final call.

You invite the candidate for an on-site personal interview.

. . . 

. . .

No response from the other end. Your candidate suddenly drops off the funnel.


Your passive candidate already has a day job (fair chances that he/she is already happy with the current employer) and it is indeed difficult for the person to drive down to your office location to meet your team.

A video interviewing tool would have bridged the gap for you. 

What is a Video Interviewing Tool?

video interview is a job interview that is conducted remotely that uses video technology as its primary medium of communication. Video Interviewing or Video Recruiting or Digital Interviews is a fast emerging field in the landscape of recruitment today.

How Remote Interviews Happen?

Remote Interviews incorporated in the recruitment process would majorly fall into any of the following buckets.

1. Recorded Interviews or Asynchronous Video Interviews

This is the easiest way to screen a high volume of candidates. The employer defines a set of questions on online recruiting software and invites the candidates to record their respective answers.

Let me show you how you can create pre-recorded questions for interviews.

Xobin Video interview Tool

Step #1: Select Recorded Video Assessment/1 Way Video Assessment. Name your Video Assessment. 

Step #2: Click on Start Creating

Xobin Video Interview Tool

Step #3: Add questions. You can either record the question or choose a test format.

Xobin Remote Video Interviewing tool

Step #4: Click on Save and Add Questions to the test

The video assessment gets added to the dashboard.

Step #5: Send the Interview Invitation to the candidate. The candidate on the other end can record the video interview using a webcam and microphone.

Pro-tip: Design open-ended questions that elicit exciting responses from the candidates. Get a holistic perspective of the candidate’s soft skills, hard skills, experience, and culture fitment. 

When done with the recording, on submitting the interview, the employer (along with the panel) gets to evaluate the candidate based on the parameters.

So what happens after that?

The recruiter evaluates the recorded answers once the candidate submits them.

Since responding to the questions and reviewing the responses can happen at different times, this form of interviewing is known as asynchronous interviewingIt is also called automated video interviewing.

2. Live Video Interviews

Live Video Interviews are a selection methodology in recruitment. Instead of meeting the candidate in person, the employer conducts an online video meeting where they engage in a free-flowing discussion.

You might ask yourself –
isn’t this similar to any other video conferencing tool?

Yes, it is similar to video conferencing via tools like Skype, but many video interview tools that provide live interview solutions offer additional functionalities that help streamline recruitment.

These include, but are not limited to, interview scheduling capabilities, a whiteboard for writing/drawing, interview recording, embedded evaluation forms, and integration with leading ATSs.

3. Live Code Pairing Interview

Live code pairing interviews are adopted for technical roles wherein the candidates are tested for their coding ability skills. 

The interviewer as well the interviewee can interact over the platform for:

 #basic coding like inverting a binary tree

 #writing an algorithm

 #Fixing a code

 #Performing a function

The interviewer can evaluate the candidate’s code, ask questions about the logic behind his/her course of action. These can be about why the candidate made a certain decision or how the candidate would react to a change in the task.

Globally, many of the leading companies use video interviews for interviewing candidates: Accenture Federal Services, BASF, Best Mark Goldman Sachs, UNICEF, Teach First, Societe Generale, PSEG, Geico, Citizens Bank, Enterprise South Jordan have already made the transition to video interviews in their recruitment process.

Every industry has started to make the transition to video interviewing in one form or the other. In some sectors, exclusive video interviews are done for hiring candidates. While in others, video interviews are preceded by remote assessments. Since the staffing industry is being badmouthed for the quality of candidates, they have started to adopt Video Interviewing to showcase the potential hires to their candidates.

Why fall behind when you can invite your candidate for a remote interview right away? Sign up for a 14-day FREE trial with Xobin.

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