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7 Benefits of Using Video for Training and Onboarding

Video is an effective way to train employees and onboard new ones. Here are seven benefits of using video for training and onboarding:

The video is engaging.

When it comes to learning, video is more engaging than text. When people watch a video about using a new software program or navigating a website, they’re much more likely to remember the information than read it in an article or manual.

These engagements make sense: videos are visual and interactive, whereas words on the page are just that—words on a page. You have no idea how long you’ve been reading something until you look up and realize that seven hours have passed without your noticing!

But with videos, learners get all of the benefits of reading (in terms of retaining knowledge) and also get some additional benefits:

See things happening in real-time instead of having to imagine them in their heads while they read;
Can pause whenever they need clarification; and
They can rewatch certain parts as often as necessary until the content is fully absorbed into their brains.

Video is scalable.

Video is a great way to train large numbers of people at once. In many cases, video training can be used for remote employees, who will likely be located in different time zones and places around the globe. Video training also allows you to train teams who are not all located together or able to meet in person due to scheduling conflicts or other reasons.

Video is easily accessible.

With video, your training and onboarding can be easily accessed from any device. Video content is available on desktop computers, laptops, mobile phones, tablets, and even smart TVs. This video accessibility means that employees can learn while on the go—in the office or at home—and they don’t have to worry about having access to a computer or internet connection. The best part is that with video, you can control how much time an employee spends learning. If an employee needs help with a specific task, you can speed up or slow down the video so that he or she doesn’t miss anything important. You also control how much detail is presented in each clip, so there’s no danger of overwhelming someone with too much information at once!

Videos can be viewed again and again at the learner’s convenience.

Videos can be viewed again and again at the learner’s convenience.
Videos can be viewed anywhere, anytime, on any device.
Learners are not tethered to a computer desk to access training or onboarding materials.
The learner does not need to set aside time (or take time away from other responsibilities) to watch the video(s).
The learning material can be enjoyed at any pace—at the learner’s convenience!

You can create a variety of videos for the same subject matter. Each one of those videos might appeal to different types of learners.

One of the benefits of using video is that you can create a variety of videos for the same subject matter. Each one of those videos might appeal to different types of learners.

You know you have different learners in your organization, right? You have people with different learning styles, levels of knowledge and experience, attention span, motivation, confidence, and more. Some people learn better through listening than reading or watching; some are visual learners who need to see something happen to be able to understand it; some like written instructions better than spoken ones, and some people want short lessons while others need more thorough instruction before they feel comfortable enough to try something new on their own.

Videos allow you to cater your training program specifically toward the needs and preferences of each learner so they can benefit from their time at work as much as possible!


Video provides practice space for learners, allowing them to make mistakes without fear of reprimand or embarrassment.

Learners can improve their performance when they are allowed to practice a skill. Video allows for this practice space because it allows people to make mistakes without fear of reprimand or embarrassment. This can be especially beneficial for those who are new at something and are not yet comfortable with performing certain tasks.

For example, if you’re training your employees on how to use a piece of equipment, you could show them how to do it wrong first: set up the machine incorrectly, turn it on with no protective gear, etc. Then you could show them what happened when they made these mistakes: maybe they broke some equipment or hurt themselves? You could then demonstrate how doing things helps prevent these mishaps from happening again.

Video can be used in conjunction with other learning methods, like e-learning.

Video can be used in conjunction with other learning methods, like e-learning.

In addition to the benefits of video learning described above, combining or pairing videos with other kinds of training is possible. For example:

Video can be used in conjunction with e-learning. E-learning is an instructional design strategy that uses a combination of online videos, text articles, and self-assessments to deliver information and knowledge to learners.
It can also be used in conjunction with in-person training sessions led by a trainer or facilitator who will guide participants through each step needed during their learning process – from initial setup up until they’ve mastered everything about this topic! It’s an effective way to train employees remotely with clear guidelines for how content should be presented (e.g., length of videos) so that everyone receives a consistent experience without feeling overwhelmed by too much information.

Key Tips for Creating an Engaging Training and Onboarding Video.

If your employees want to get the most out of their time at work, you must ensure they’re trained and onboarded properly. That’s where training videos come in. With a little effort, you can create a video that will clarify any confusion about how things work at your company and provide an entertaining way for new hires to learn about what makes your company unique. Here are some tips for creating engaging training videos that will keep employees’ attention throughout:

Video tips for creating an engaging training and onboarding of employees.

Keep it personal

Keep it personal. Stories are powerful tools for conveying your message, especially when you’re using them to show how a product can benefit the customer, employee, or company.
Make it easy for people to participate in the conversation. Your goal is to create an engaging training video that shows your customers how much you value their feedback and ideas about improving your product or service offerings—giving them the tools they need to participate!

Edit the music

Adding music to a video effectively engages your audience and makes your training or onboarding experience more engaging. Here are some general tips for choosing the right song:

Choose a song that’s appropriate for the topic of your training video. For example, if you’re creating an onboarding video for new employees, you’ll likely want to use upbeat music rather than something depressing like classical or rock. You could also consider using different songs depending on what stage of the onboarding process you cover in each section of your video (such as having an intro song and a closing song).
Make sure the songs aren’t copyrighted so no one will sue you!
Try listening with headphones before using them in a production environment; sometimes, certain songs can sound better than others at low volumes but not so great when played loudly through speakers or headphones.

Show real results

Show real results.
Use real people.
Show the process in action, or show it being done by people who enjoy the work they’re doing because of the changes you’ve made on their behalf.

Keep the video short: Don’t spend hours on a training video that lasts more than five minutes. A long-form video will surely bore your audience, and it’s better to go for bite-sized pieces of content that are easy to digest.

Keep it simple: Don’t overwhelm viewers with information overload or complicated instructions. If you want someone to watch your videos, make sure they’re easy enough for anyone to understand without confusion or ambiguity.

Don’t make it too simple: This may sound counterintuitive, but don’t dumb down the message just because you’re trying to appeal to a broader audience—they’ll tune out if they think you’re talking down at them or making things too austere for their level of understanding. Use words like “website” instead of “internet browser,” or maybe call something an “app” instead of an “application.” These small changes can help keep people interested in what you have to say without boring them with unnecessary details (besides, who said learning had no fun?).

Conclusion

Video is a great tool to use for training and onboarding your employees. It can be used in conjunction with other learning methods like e-learning, and it can be accessed at any time and place. Video also provides learners with the opportunity to make mistakes without fear of reprimand or embarrassment. The benefits of using video as an educational tool are clear, so give it a try!


About the Author:

Rachelle Ann Raymaro is a PR Outreach Specialist at VEED.IO. In her free time, she enjoys watching movies and eating her favorite snack.